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Channel & Partner Incentives

Turn partner sales objectives into results you can verify.

Motivate distributors, dealers, resellers, and brokers around the sales and enablement goals that matter, with proof of performance, approval you control, and rewards they earn.

Incentives your partners can see, and results you can trust.

Channel programs work when partners know exactly what earns a reward, and when the sponsor can confirm the result before paying it. Changemaker™ turns each objective into a challenge with clear activities, a proof requirement the client defines, and an approval workflow before any reward is issued.

  • Sales objective and sell-through incentives
  • Product training and certification for partner reps
  • New-account and promotion-period targets
  • Proof-of-purchase submission with approval workflows
Captions are part of the video. Narration voice is AI-generated. Watch on YouTube
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Partner incentives only work when partners know what earns a reward, and you can verify the result.

Changemaker turns your channel sales objectives into a challenge every distributor rep can actually join.

Set up the Q1 Partner Sales Push: complete the new-product certification, submit proof of qualifying sales, open a new account. Set the dates, assign points.

Partner reps see exactly what counts, upload proof of each sale, and track progress toward their objective.

Your channel managers review each claim against the proof you require, and approve it in one queue.

Approved claims earn points and recognition, redeemable for rewards from All Digital Rewards.

And channel leaders see participation, approved claims, and progress toward objectives by distributor, in one view.

Changemaker. Make every partner incentive easier to earn and easier to verify.

Narration voice is AI-generated.

Common scenarios

Programs teams can organize with Changemaker.

Program scenario

Quarterly Sales Objective

Partners submit proof of qualifying sales, such as an invoice or other client-defined documentation. Approved submissions count toward a reward tier.

Program scenario

Product Launch Push

Reward partner reps for completing new-product training and closing first sales during the launch window.

Program scenario

Promotion Period Incentive

Run a time-bound incentive on priority products, with every claim reviewed before it's rewarded.

Program scenario

Partner Certification

Encourage reps to complete training milestones that build product knowledge across the channel.

How Changemaker works here

From priority to measurable progress.

The same operating model connects each application: a defined priority, structured participant action, appropriate validation, meaningful recognition, and a clearer view of progress.

Define

Turn the business priority into a clear challenge and set of activities.

Participate

Give participants a straightforward path to take action.

Validate

Each submission is checked against the proof requirements the program sets. Approvers review it and approve it, ask for a revision, or reject it before any points are issued.

Recognize

Connect meaningful achievement with recognition, points, or rewards.

Measure

Track participation, completion, progress, and program activity.

Measurement

See participation turn into progress.

01

Partner participation

See which partner reps join and stay active in the challenge.

02

Claims submitted and approved

Track the claims partners submit and the ones approvers validate.

03

Progress toward each sales objective

Follow progress against each sales objective in the program.

04

Recognition and rewards issued

Understand where achievement is recognized or rewarded.

Ready to explore?

Make every partner incentive easier to earn and easier to verify.

Request a Demo